Andhra Pradesh Tourism Minister Kandula Durgesh announced a fresh beautification initiative for Rushikonda Blue Flag Beach, allocating ₹24 lakh to elevate the destination’s standards and maintain its prestigious global eco-label.

Acting to Preserve Blue Flag Status

 

During a site inspection on Thursday, Minister Durgesh emphasised that this funding marks the beginning of continuous efforts to ensure Rushikonda upholds international Blue Flag criteria—covering environmental management, water purity, safety, security, and waste handling

Enhancing Beachside Experience

 

Installation of eco-friendly double-decker electric buses is underway, aimed at providing sustainable and comfortable visitor transport along the beachfront

Infrastructure, Landscaping & Amenities

 

The ₹24 lakh will be used for:

Solid waste & greywater treatment systems

Enhanced security, including traffic control and surveillance

New green zones, seating areas, and child play zones

Regular maintenance and sanitation of restrooms, walkways, and drains

Tourism & Local Impact

International tourists are expected to increase due to cleaner, greener infrastructure.

Economic benefits include local employment via beach services and transport.

Environmental sustainability is central, with eco-conscious practices at the core of upgrades