Visakhapatnam’s fashion scene is undergoing a stylish transformation. What was once a city known primarily for its serene beaches and laid-back lifestyle is now blossoming into a hub of youthful fashion, where tradition meets contemporary flair.

Rise of Street Style

The younger crowd in Vizag is embracing comfortable and expressive streetwear—oversized tees, denim co-ords, crop tops, and sneakers dominate college campuses and local hangouts like Beach Road and CMR Central.

 

Ethnic with a Twist

Traditional wear is getting a modern upgrade. Think linen sarees with sneakers, dhoti pants with crop tops, and silver jewelry paired with Indo-western outfits. Local boutiques and designers are now offering fusion collections that appeal to both Gen Z and millennials.

 

Sustainable Fashion on the Rise

Eco-conscious fashion is growing in popularity. Homegrown brands are focusing on handloom fabrics, natural dyes, and ethical production. Fashion pop-ups and flea markets often showcase organic cotton kurtas, bamboo-based accessories, and handmade juttis.

 

Grooming & Accessories

From oxidized jewelry and jhumkas to bucket hats and statement rings, accessories in Vizag fashion are all about personality. Minimalist makeup and earthy tones are trending among fashion-conscious youth.

 

Local Influencers & Fashion Events

Social media influencers from Vizag are gaining traction, inspiring trends through reels and vlogs. Seasonal fashion events and exhibitions at venues like Novotel and The Park are creating platforms for emerging designers.

 

Vizag’s fashion identity is no longer just traditional—it's bold, experimental, and evolving fast. Whether you’re into ethnic elegance or urban edge, the city has a style lane for everyone.